I created a very annoying Tumblr theme in an attempt to slow down the pace at which content is consumed. You can see it here: http://gregponchak.tumblr.com/
rad as heck
Interesting idea.
From the author/creator: “The ever-increasing pace at which we consume images is undoubtedly intesified by websites such as Tumblr and Instagram. On social networks such as these, the extent of our reflection upon each image is limited by the narrow margin of time it takes for it to appear at the bottom of our feed and disappear beyond the top margin of the browser window. Using a mouse-wheel, this may take a maximum of a few seconds, but when using a Macbook’s trackpad or swiping on an iphone this window of opportunity is reduced even further, oftentimes to less than a second. This tempo effectively strips images of the content they were intended to embody; through this process of aestheticization they are neutralized and nullified. This Tumblr theme was created with the aim to disrupt this rhythm and force reflection.”
I’m not sure how I feel about this. I’m all for taking time to absorb content, in particular images, but I don’t know if this is the right way to go about it. In my experience, scrolling through tumblr is not a matter of attempting to quickly absorb everything on my dash, but rather scanning my dash for things I like. No one I follow posts exclusively content I’m interested in, so I skip some of it. But I stop for things which interest me. Perhaps I’m an anomaly. My guess, though, is that tumblr is a different experience for everyone, because we all have different behaviors when it comes to what we follow and how we consume it, and this theme is only relevant to a small portion of users.
(via bread-punk)
